Whether you’re looking to create a new website, or just want to improve your current website, Barr Web Services is here to help. We focus on creating websites that are easy to use, easy to find online, help meet your organization’s goals, and are accessible to all users. Whether your website is just being created, or is in need of a refresh, we do a thorough competitor and industry analysis to find the perfect niche for your organization’s website to thrive.
For new and existing websites we work with our clients to:
- Create or select a website design that is aesthetically pleasing and mobile friendly
- Coordinate or manage hosting
- Create usable, goal-oriented content
- Design user-friendly navigation structures
- Select impactful images
- Ensure the web template and content are accessible
Barr Web Services can also assist clients in purchasing domains, creating style guides and governance, communication and marketing planning, and social media strategy.
Our Core Website Pillars
When creating or updating any website we ensure that the following areas are being addressed in a way that best serves our client and their audience.
Your website is here for a purpose. Whether it’s to sell more products or services, get people to support a cause, keep people informed, or something else, your website was created with a specific goal in mind. Through targeted content, well-placed calls-to-action, and customer research, our websites actively work to further our clients’ specific goals.
Search Engine Optimization
Search engine optimization (SEO) has become increasingly important as more consumers and businesses rely on online search engines to find goods and services.
In addition to implementing SEO best practices, Barr Web Services works with you to determine what business areas you’d like to focus on, and then reviews the SEO landscape to create and rewrite content to help improve rankings in targeted areas.
Usability focuses on making sure that your website is easy to use and navigate. Having a positive user experience on your website not only means your users are more likely to make a purchase, sign up for a service, or come to your store, it also means that users are more likely to come back to your website the next time.
Barr Web Services uses a combination of industry best practices and user research to make sure users have a positive experience when visiting your website.
We work with our clients to select a design that best represents their brand and will most appeal to their target audience.
All of our website are created using responsive designs, and are optimized to help ensure fast page screen load times.
Through website analytics you can learn about your customers and behavior patterns on your website. This can help you make informed decisions about website changes, marketing, and advertising.
Barr Web Services combines Google Tag Manager, Google Analytics, and Google Search Console to get a complete picture of your website and creates custom reports using expert analysis to allow you to see how your website is working to accomplish your business goals and identify areas for improvement.
About 15 percent of the world’s population has some form of disability.
Many countries, including Australia, Canada, Ireland, New Zealand, the United Kingdom, and the United States legally require websites to be accessible to people with disabilities.
Barr Web Services not only complies with accessibility standards but actively works to create a good user experience for users with disabilities.
Create or Revamp Your Website
We don’t believe in cookie-cutter websites, which is why can’t create a plan for you without learning about your goals, wants, and needs. That’s why our first step is to set up a virtual meeting so we can learn directly from you what you need, and then create a plan customized for your organization.
Not ready to meet? No problem! Fill out our online form so we can learn more about your project and we can send you some initial information.